Latest News | BMW India to Roll out 10 Exclusive Models

Mumbai, Jun 22 (PTI) German premier car maker BMW India will roll out 10 exclusive models of ’50 Jahre M Editions’ across product portfolio as it celebrates 50th year of its iconic brand, BMW M, this year, the company said on Thursday.

BMW M GmbH, formerly known as BMW Motorsport GmbH, manufactures high-performance cars.

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The car maker said it is also looking to launch BMW M Certified dealerships later this year as part of the celebrations.

The 10 distinct ’50 Jahre M Editions,’ which will be available exclusively online, will give customers an opportunity to express both their passion for motor-racing and their awareness of tradition, BMW India said.

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The special editions include the M340i, M4 and M5. The robust BMW sports activity vehicle (SAV) range will also get its own ’50 Jahre M Editions’ combining the best of off-roading capabilities with high-performance attributes of BMW M, it said.

Besides, BMW sedans such as 6 Series and 5 Series will commemorate the anniversary year with their own exhilarating M Editions, the company said.

Later this year, the company will launch BMW M Certified dealerships, a one-stop-shop for an unbeatable purist experience, Vikram Pawah, President, BMW Group India said.

Stating that the M 340i xDrive model will be the first one to be rolled out, the company said, locally produced at BMW Group Chennai plant; it is the first high-performance BMW with an M engine to be made in India.

Introduced in 2021, the car model has been continuously sold out due to tremendous demand, the company said.

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